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# Privacy Notice

How we collect, use, and protect your information.
Last updated: September 4, 2026

## Introduction

This Privacy Notice ("Privacy Notice") governs the use, collection, and disclosure of information through the website located at [weir.ai](https://weir.ai) (the "Website"), the mobile application named "WEIR AI" (the "App"), and any other products and services that display or link to this Privacy Notice (collectively, our "Services").

Your privacy is important to us. Please take a moment to carefully review this Privacy Notice to understand how we treat information we learn about you from your visits to our Website, your use of our App, and any related services, including those of our third-party partners. This Privacy Notice was last updated on the date posted above.

When this Privacy Notice uses the term "WEIR AI" it includes the owners and employees of WEIR p.b.c. (referred to as "WEIR AI", "we", "us", or "our"), a Delaware Corporation.

## Collection of Information

### Information You Provide to Us

We collect information you provide directly to us. Depending on your use of our Services, such information may include the following:

**Account Information:**

We may collect information when you create an account, sign up for our products, download our App, or interact with our Services. For example, we may ask you to create an account by registering with your email address. You may be asked to provide your name, email address, and other information as well.

**Biometric Information:**

If you opt in by checking a box or clicking a button during the relevant account creation or identity confirmation step, and if you are a paid user, we may collect and use your Biometric Information in order to create a unique biometric identifier for you that is used to provide our Services and protect the integrity of the WEIR AI Content Identity Network. Biometric Information includes the information extracted from your photograph(s) (e.g., facial geometry or a vector/feature extraction) to create a face signature. You can learn more about how we collect and use Biometric Information [here](https://weir.ai/biometric).

**Payment Information:**

If you purchase our products and services, our payment processors may collect payment card information and other financial information, as necessary to complete your transactions with us.

**Identity Verification Information:**

If you participate in the WEIR AI Content Identity Network as a creator or rights holder and elect to verify your identity, you may be asked to provide personal information for verification, including name, date of birth, nationality, Social Security number (or equivalent), address information, and phone number.

If you verify your identity, our identity verification partner takes a photograph of you (a "selfie") and compares it to your government-issued ID. We may keep a copy of that photograph, or a mathematical representation derived from it, so we can confirm later that the verified person is you and protect your account from impersonation. Anything we keep is stored privately, is not shown to you or to anyone else using the Services, and is not published. We do not routinely look at it. A small number of authorized WEIR AI staff can access it only in limited circumstances, such as investigating a suspected impersonation, resolving a support issue you raise, testing that the system works, or responding to a legal requirement, and every access is logged. We may keep it for as long as your account stays verified, and we delete it sooner where we no longer need it — if you reset your verification or delete your account, it is deleted with it.

**Communication Information:**

When you communicate with us, we may collect information about you and your communications with us, like when you sign up for our newsletter, participate in our surveys or contests, email us, chat with us through the chat function on our Website, apply for a job, submit or receive requests through our Services, or otherwise contact us.

### Government-Issued Identification Documents

If you elect to participate as a creator or rights holder in the WEIR AI Content Identity Network, we require that you confirm your identity so that we can verify that your content is truly yours. We may collect and process information from your government-issued ID in order to authenticate you for our Services. Such information may include your first name, last name, date of birth, address, photo, and document type and number.

### Information We Collect Automatically

When you use or access our Website, App, or other Services, we may automatically collect certain information, including:

**Internet Activity:**

We automatically collect certain information when you access or use our Website, including your Internet Protocol (IP) address (which we may associate with your domain name or that of your Internet access provider or wireless carrier, and the location of your server), platform type, browser type and language, referring and exit pages and URLs, the date and time of your visit, and information about how you interact with our Services, including the clickstream and search terms you entered to our Website, the pages or screens you view, and how long you spend on a page or screen.

**Cookies and Similar Tracking Technologies:**

We may use cookies (small text files) and similar tracking technologies to operate and administer our Services, make it easier for you to use our Services, and make your use of our Services more enjoyable. For example, cookies and similar tracking technologies collect IP addresses, browser type and version, time zone setting and location, operating system and platform, Internet service provider, and other device and online identifiers to recognize your browser or device, to see which areas and features are most popular, to count visits, to understand how you got to our Services, to optimize functionality, and to measure and improve our online advertising. For detailed information about how we use cookies, please see our cookie policy available on our Website.

### Mobile Application Information

When you download and use the WEIR AI App, we may collect information about you or your device, which may include:

- Metadata about photos and videos you upload to the App
- Device type and model, operating system and version, screen resolution, and mobile network information
- Crash data and diagnostics information
- Information we infer about your interests and preferences based on your activity

### Information from Other Sources

We may obtain information about you from third-party sources, such as public databases, social media platforms, joint marketing partners, data providers, identity verification partners, and third-party services that may offer our Services. We may combine information we receive from other sources with information we collect from you, which we will use in accordance with this Privacy Notice.

### Social Media Features

Our Services may be integrated with or otherwise include interfaces to social media platforms. If you link your account(s) with such a social media platform, you authorize us to access and use information that is available to us from your social media account(s). The information we access is consistent with the privacy settings you have set on such social media platform and is subject to its privacy policy and terms of service.

### Derived Information

We may derive information or draw inferences about you based on the information we collect.

## Use of Information

We use information about you for various purposes, including to:

**Provide and Optimize our Services:**

We may use the information we collect about you to provide, maintain, protect, and improve our Services, including to offer personalized content, operate the WEIR AI Content Identity Network, connect you with potential licensees or buyers, facilitate payments and revenue sharing, develop new products and services, and understand your interests and preferences to provide a customized experience.

**Communicate with You:**

We may use the information we collect about you to communicate with you about your account, orders, and any requests or inquiries you have made. We may also send you communications about new product features, changes to policies, promotions, special offers, and other information we think may interest you. You may opt out of receiving promotional communications from us at any time by following the instructions in those communications, though you will still receive transactional messages about your account or services.

**Research and Analysis:**

We may use the information we collect about you to conduct research and analytics to help us understand who is using our Services, how they are using them, and how we can better serve them. We may analyze trends, administer and improve our Services, monitor and manage our business, and develop new products, features, services, or technologies.

**Protect You and Others:**

We may use the information we collect about you to detect, prevent, or investigate security incidents, illegal or unauthorized conduct, and other harmful activities, and to meet our legal obligations. In addition to the foregoing, the information we collect may be used to train machine-learning systems, including AI models, to facilitate the Services.

**AI Model Training:**

In addition to the foregoing, the information we collect may be used to train machine-learning systems, including AI models, to facilitate the Services.

## Disclosure of Information

We may share information about you with the following entities and as otherwise described in this Privacy Notice or at the time of collection.

**Vendors and Service Providers:**

We may share information with service providers who perform services on our behalf or help us provide our products and services to you. For example, we use service providers to host our website and App, process payments, and provide customer service.

**Customers of the WEIR AI Content Identity Network:**

We may share information about content registered in our WEIR AI Content Identity Network (including image data, associated metadata, and registration details) with third-party customers who use our APIs or platform for licensing, identification, or verification purposes. Such sharing is subject to contractual restrictions requiring appropriate handling of the information.

**Professional Advisors:**

We may share information about you with our attorneys, accountants, insurers, and other professional advisors who need the information to provide advice to us.

**Legal Authorities:**

We may share information with law enforcement agencies and courts, regulatory bodies, or other parties to comply with a legal obligation, protect any person's vital interests, protect against harm to our rights, or detect, prevent, or address fraud, security, or safety issues.

**Corporate Transactions:**

If we are involved in a merger, acquisition, divestiture, restructuring, or sale of all or part of our business or assets, we may share information in connection with or during the negotiation of such transaction. Information may be transferred to another entity as part of the transaction.

**Affiliates:**

We may share information with subsidiaries, parent companies, or other affiliated companies for purposes consistent with this Privacy Notice.

**Publicly:**

You may make content, information about you, or other submissions publicly available through the Services, including through public profiles or areas of the Website. We cannot control what other users do with information that you make public. We are not responsible for information that you choose to post publicly.

**Enterprise Content:**

Customers of the WEIR AI Content Identity Network may use WEIR AI Services to process, scan, or compare content that they make available to us. We may use content uploaded by customers of our products and services to perform matching against the WEIR AI Content Identity Network, perform quality assurance, and provide content-related analytics. We do not share content uploaded by our customers with any third parties.

**De-Identified Data:**

We may use and share information that is aggregated or de-identified for any purpose. Such information is not considered personal information for the purposes of this Privacy Notice, and we may use such information for any purpose we deem appropriate, including to create aggregated datasets for research, analytics, product development, or other lawful purposes.

## Biometric Information

We may collect and use your Biometric Information to help you set up an account with WEIR AI, provide you with our Services, create your unique face signature for the purposes of allowing you to enroll in the WEIR AI Content Identity Network, and/or confirm your identity. This Biometric Information is derived from certain of your photographs in order to provide you with our Services. For more detailed information about how we collect and use Biometric Information, please see our [Biometric Consent Disclosure](https://weir.ai/biometric).

## Your Rights and Controls

### Exercising Your Rights

If you wish to exercise any of your privacy rights, please send us an email at [privacy@weir.ai](mailto:privacy@weir.ai) with a description of your request and your state or country of residence. We may ask you to provide additional information to confirm your identity.

### Account Security

You can update and correct your account information or adjust your account settings at any time by logging into your account. If you wish to delete your account, you may do so by contacting our customer support team. Note that we may retain certain information as required by law or for other legitimate purposes.

### Data Deletion

If you have connected third-party platforms (such as Meta/Facebook or Instagram) to your WEIR AI account, you can learn how to request deletion of that data in our [Data Deletion Instructions](https://weir.ai/data-deletion).

## Children's Privacy

Our Services are not intended for anyone under the age of 18. If you are under the age of 18, you are not permitted to use our Website, App, or other Services, and you should not provide any personal information to us. If you are a parent or guardian of a child under the age of 18 and believe that we may have collected personal information from the child, please contact us at the email address below so that we may delete the information.

## Individuals in Europe

If you are located in the European Economic Area, Switzerland, or the United Kingdom, you may have the following additional rights:

### Legal Basis for Processing

We collect and process your personal data only where we have a lawful basis to do so. Our legal bases include:

- **Consent:** You have given clear consent for us to process your personal data for a specific purpose.
- **Contract:** Processing is necessary for the performance of a contract with you or to take steps at your request before entering into a contract.
- **Legal Obligation:** Processing is necessary for compliance with a legal obligation.
- **Legitimate Interests:** Processing is necessary for our legitimate interests, such as improving our Services and protecting our legal rights, provided these interests are not overridden by your rights and interests.

### Data Subject Requests

Subject to applicable law, you may have the right to request access to, correction of, deletion of, or restriction of processing of your personal data. You may also have the right to data portability, to object to processing, and to withdraw consent.

### Data Transfers

We may transfer your personal data to countries outside of the EEA, UK, or Switzerland, including to the United States. When we do so, we implement appropriate safeguards to ensure that your personal data receives an adequate level of protection.

## Data Retention

We retain personal data for as long as necessary to provide our Services, fulfill our legal and contractual obligations, comply with legal requirements, resolve disputes, and enforce our agreements. Retention periods may vary depending on the context of the processing and our legal obligations. We regularly review and delete or anonymize personal data when it is no longer necessary. Any photograph, or representation derived from a photograph, that we keep from identity verification is retained no longer than your account remains verified, and is deleted when your verification is reset or your account is deleted.

## Contact Us

If you have any questions or concerns regarding this Privacy Notice or our privacy practices, please contact us at: [privacy@weir.ai](mailto:privacy@weir.ai)

Source: https://weir.ai/privacy
